NBA Lockout

The NBA players have been locked now for over 2 months and things don't look good. The owners are trying to get the players to accept reduced salaries so that they can be guaranteed a profit. But how can any business owner demand such? Most of these owners are die-hard conservatives, who care nothing about fans or players. If they did they would stop robbing their customers at the concession stands with outrageous prices on food and drink. And I won't even go into the over the top ticket prices. Every negotiation between the owners and players has resulted in the players giving and giving. When will they learn that they have given enough already. If this business was so bad, why haven't teams folded like flies in the past? Just sayin.